TerraFirma Training required a dynamic logo design to suit their innovative way of training for the varied vehicle based training courses on offer. Taking inspiration from an abstract interpretation of the treads of a tyre the corporate identity designed while at akgraphics for Terrafirma Training is a two colour identity that adapts well across all aspects of marketing material.
This adaptive professional logo design works on both a dark and light background which ensures the logo can be applied effectively to vehicle graphics, stationery design, on branded clothing. How the logo deign will adapt to different applications is something that we always keep in mid during the design process.